21-Point Website Audit (Free)

Fix your site. Look pro. Stop losing customers.

1. Non-branded email

Problem: [email protected] screams “fly-by-night”

Solution: [email protected] in 30 min

DIY:

  • Log into cPanel → Email Accounts → create
  • Gmail → Settings → Accounts → “Send mail as” → SMTP (host email)
  • Forward all to Gmail

Done-For-You:
$49 Fix

2. No SSL

Problem: “Not secure” warning

Solution: Free Let’s Encrypt

DIY:

  • Log into cPanel → SSL/TLS → “Issue” → Auto

Done-For-You:
$49 Fix

3. Slow page load (above 3 seconds)

Problem: Visitors leave before the page loads

Solution: Enable browser caching + compress images

DIY:

  • Log into cPanel → File Manager → public_html → edit .htaccess
  • Paste:<IfModule mod-expires.c>ExpiresActive On ... </IfModule> (full snippet in PDF)
  • Install “Smush” plugin → bulk optimize all images

Done-For-You:
$49 Fix

4. Broken contact form

Problem: Leads submit → nothing happens

Solution: Test + fix email delivery in 5 min

DIY:

  • Install “WP Mail SMTP” plugin → free
  • Configure with Gmail or host SMTP (cPanel → Email Routing → Remote)
  • Test form → check spam + inbox

Done-For-You:
$49 Fix

5. Mobile menu not working

Problem: 60 % of traffic can’t navigate on phone

Solution: Fix hamburger menu + responsive layout

DIY:

  • Appearance → Customize → Mobile → ensure “Mobile Menu” enabled
  • Add CSS: @media (max-width: 768px) { .menu { display: block; } }
  • Test with Chrome DevTools → mobile view

Done-For-You:
$49 Fix

6. No favicon

Problem: Generic browser tab icon = unprofessional

Solution: Add 512×512 PNG favicon in 2 min

DIY:

  • Go to favicon.io → upload logo → download .zip
  • Upload favicon.ico + apple-touch-icon.png to root (/public_html)
  • Add to <head>: <link rel="icon" href="/favicon.ico">

Done-For-You:
$49 Fix

7. No analytics tracking

Problem: You have no idea who visits or what they do

Solution: Add Google Analytics 4 in 5 min

DIY:

  • Sign up at analytics.google.com → get G-XXXXXX ID
  • Install “Site Kit by Google” plugin → connect
  • Enable GA4 → done
Done-For-You:
$49 Fix

8. Outdated WordPress/plugins

Problem: Security holes + slow performance

Solution: Update everything safely

DIY:

  • Backup first (UpdraftPlus free)
  • Dashboard → Updates → update WP, plugins, themes
  • Test site → done
Done-For-You:
$49 Fix

9. No backup system

Problem: One hack/ransom = site gone

Solution: Automatic daily backups

DIY:

  • Install UpdraftPlus (free)
  • Connect to Google Drive/Dropbox
  • Schedule daily → test restore
Done-For-You:
$49 Fix

10. Generic stock photos

Problem: Site looks like everyone else’s

Solution: Use real photos or branded stock

DIY:

  • Replace hero image with your own photo
  • Use Unsplash/Pexels → search “real [your industry]”
  • Add subtle brand color overlay in Canva
Done-For-You:
$49 Fix

11. No clear call-to-action

Problem: Visitors don’t know what to do next

Solution: Add bold CTA button on every page

DIY:

  • Add button block: “Book Now” or “Get Quote”
  • Link to contact/Calendly
  • Make it #00E0FF to match brand
Done-For-You:
$49 Fix

12. Missing privacy/policy pages

Problem: Legal risk + looks incomplete

Solution: Add basic pages in 10 min

DIY:

  • Use free generator: termly.io or getterms.io
  • Create new pages → paste text
  • Add to footer menu
Done-For-You:
$49 Fix

13. No SEO title/meta description

Problem: Google shows generic or truncated text

Solution: Custom titles & descriptions for every page

DIY:

  • Install Yoast SEO or Rank Math (free)
  • Edit page → scroll to SEO section → write 60-char title + 155-char description
  • Add focus keyword
Done-For-You:
$49 Fix

14. Broken internal links

Problem: 404 errors frustrate visitors and hurt SEO

Solution: Find & fix in 10 min

DIY:

  • Install “Broken Link Checker” plugin
  • Run scan → fix or redirect links
  • Deactivate plugin after
Done-For-You:
$49 Fix

15. No social sharing buttons

Problem: Visitors can’t easily share your content

Solution: Add floating or inline share buttons

DIY:

  • Install “Social Warfare” or “AddToAny” (free)
  • Enable Facebook, LinkedIn, X
  • Place below posts/pages
Done-For-You:
$49 Fix

16. Slow image loading

Problem: Large images kill mobile speed

Solution: Compress + lazy load

DIY:

  • Install Smush or Imagify (free)
  • Bulk optimize all images
  • Enable lazy loading in plugin
Done-For-You:
$49 Fix

17. No email signup form

Problem: You lose visitors forever when they leave

Solution: Add popup or footer form

DIY:

  • Connect MailerLite or ConvertKit (free tier)
  • Add embed form to sidebar/footer
  • Offer “Free Website Checklist” lead magnet
Done-For-You:
$49 Fix

18. Unreadable font/size on mobile

Problem: Text too small → high bounce rate

Solution: Increase base font + line height

DIY:

  • Appearance → Customize → Typography → set body 18px+
  • Add CSS: body { line-height: 1.8; }
  • Test on phone
Done-For-You:
$49 Fix

19. No testimonials/reviews

Problem: No social proof = lower trust

Solution: Add 3–5 real reviews

DIY:

  • Ask happy clients for Google/FB review
  • Screenshot + add to homepage
  • Or embed Google reviews widget
Done-For-You:
$49 Fix

20. Cluttered homepage

Problem: Too much info → visitors leave confused

Solution: Simplify above-the-fold

DIY:

  • Hero: big headline + one CTA button
  • Remove sidebar or excess widgets
  • Keep only 3 key sections
Done-For-You:
$49 Fix

21. No site speed optimization

Problem: Core Web Vitals failing → lower Google rank

Solution: Enable caching + minify

DIY:

  • Install WP Rocket or LiteSpeed Cache (free version OK)
  • Enable page cache, minify CSS/JS
  • Test at pagespeed.web.dev
Done-For-You:
$49 Fix

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